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She's Sacred with Katherine Phifer

Cue Ariana Grande's 7 Rings song in your head.*

A while ago a predominate leader in the self help/coaching industry received some pushback in a social media livestream when she mentioned something about outsourcing the cleaning of her house. Then the leader responded in a way that made a whole lot of people mad, and the heart of the conversation got buried under all of that anger.

Here's my thoughts on outsourcing….

We can't do it alone. We aren't meant to do it alone. Any devotion to the idea that we are meant to do it alone is connected to a construct that no longer applies to this day and age.

We operate in busy, full, lively, expansive lives. We have so many large responsibilities on our plates. And, we don't have to do it all. In fact, I encourage all of us not to.

The conversation with the leader I was mentioning above turned sour when one person said the leader was entitled and privileged to have someone clean her house. And, maybe so. Maybe it was a troll saying those words; maybe it was someone triggered by their own money story and couldn't ever imagine having enough overflow to pay someone to clean their house; maybe it was someone who legitimately couldn't imagine outsourcing such a thing. Maybe the leader wasprivileged and entitled. But, deep in all of that turmoil something deep hit within me. This was a conversation about the constructs of an outdated system.

If you plan to run an empire, I highly recommend outsourcing tasks that you (a) don't enjoy and (b) that you don't want your precious time going to.

Your time is money. Your time is energy. Your time is finite.

By outsourcing things in your life you are also not only generating wealth, but you are letting the Universe know that your field of expansion is wider. And, even better, you are paying someone else and helping them expand their wealth too.

If you are currently building your empire and don't have the funds to outsource all of the things… start thinking about which tasks you would outsource first. Like, for example, my husband hates to take care the lawn, and I am sure not going to do it, so we first outsourced our lawn care and honestly it has never looked better (sorry, Tony!).

When I worked as a mental health clinician and my hours were nutty, not only did we have the boys in some kind of child care (first an early childhood program that was amazing, and then when they started school an after school program) AND I hired someone to pick the boys up from school twice a week and come over on the weekends that Tony worked so that I could breathe a little bit. My mental health greatly benefited from the support.

I don't, however, have a house cleaning person as of yet. Someday I will, but other things have taken precedence and I don't mind cleaning my house.

Here's some examples of things you can outsource:

All of your meals: Breakfast, Lunch and Dinner (private chefs love to make meals for the week).


House Cleaning

Car Cleaning

Child Care

Child Transportation

Hair Styling

Lawn Care

Home Management

Company Tasks

Social Media Management

Window Washing

And the list goes on and on.

Outsourcing does not mean anything bad about you. It's time lay down any guilt that we have for not being able to do it all. Especially guilt around child care tasks. Moms tend to feel guilty for not being able to spend hours in the car shuttling kids to all the things and other mom-like tasks. (Let's have a conversation about personal policies soon!) I am fully not open to the mom guilt- so I say let's release that for good!

Here's to building our empires. I am so excited to be a part of this journey with you.


Katherine xx

PS. If you'd love to have articles like this sent directly to your email inbox, you can subscribe to my love letters HERE.

I've been doing a lot of manifestation and abundance work over the past few years. I've invested in a number of books and programs about attracting more of what I desire. I've watched hundreds of hours of videos about manifestation. I've taught programs that focus on energetic frequency and manifestation. And, often manifestation is a huge part of my leadership mentoring work.

Here's what I want you to know today: I believe that living your best life impacts how you lead your masses. I believe that you having your desires and living your desired life directly impacts the people you support and who you lead. Our leadership flourishes when we flourish. And my desire for you is flourish exponentially.

For myself and usually for the people I work with, we often find creating the clarity around what we desire challenging. Sometimes it feels like we are being too demanding. Old programming can keep us from actually allowing ourselves to be clear around what we like. We get caught up in how we would relate to others if we found ourselves actually living in our desires.

Barriers to desires clarity can include:

• Mindset and beliefs around not being good enough or deserving enough for our desires.

• Mindset and beliefs that we "should" be grateful for what we have and not ask for more. (Gratitude is a must, but I don't believe we are greedy for wanting more.)

• The idea that a lot of blood, sweat and tears will be involved if we move towards our desires.

• Worry that we won't ever make it to our desires, so why even bother thinking about them in the first place?

• Mindset and beliefs around negative ways that people who have our desires behave.

• Unconscious programming from our parental figures around what we desire.

• Fears around what will happen if or when we actually make it to our desires.

• Cultural and patriarchal paradigms that keep us stuck in a life that isn't fully what we desire.

All of these barriers to clarity are valid- but they are also moveable and transmutable. We don't have to believe those things. We don't have to buy into the mindset, programming or beliefs that say we can't have what we want. The Universe is infinite and abundant, and whatever you desire is fully available to you.

What I've learned though, is that no one can dream up your desires for you. No one can be clear on what you would like your life to look like but you. The only person who really can know and feel what you'd like to experience, have and be, is you.

To be bold and clear about your desires, I recommend figuring out what kind of clarity practice works best for you. Perhaps you are able to visualize your desires, down to the paint color of every room in your dream home. Or maybe you do better writing it all out. You might be a vocal manifestor and need to speak your desires into the world. I recommend knowing what works for you, and then start to really dream about what you want in your life. If there were no barrier to what you want, and if it was really easy, what would you love to have your life look and feel like?

You can't be overly clear here. You can't be overly detailed. So, go for it. Dream away. Be as specific as possible.

I have a few things that I am actively manifesting that I want to share with you. These are just ideas for you to bounce off of, not necessarily things you need to manifest too! Also, with each of these things, I would write in my journal why it is important, or I would go into more detail about each item.

- Ways for my boys and husband to be as happy as they can be.

- Overflow of money so that there is always more than enough for us.

- The healthiest, fittest body.

- A closet full of clothes I love wearing.

- A luxury, first class trip to the Mediterranean coast.

- Christmas in London, England.

- A gorgeous house with a pool and fairy lights in the backyard.

- A booked out new program + mastermind, full of the most fabulous, connected, lovely beings.

- A full service team to support my business.

And the list goes on. The next step after gaining clarity around what we desire is to take inspired action towards the desires- but that's a conversation for another day.

Also, don't worry. What you desire will come to you in the best form it is meant to. One mantra/prayer I always say, "Please let it be this or something better."

Until next time, be amazing and do fabulous things.


Katherine xx

PS. If you'd love to have articles like this sent directly to your email inbox, you can subscribe to my love letters HERE.

Many of the humans I work with are either leaders inside large corporations or they are CEOs of their own companies. And often, they are in the energy of attracting in clients/customers or employees to support their work.

We could chat for hours about the best ways to attract in the next soul mate client or employee, but today I am sharing my top five tips.

#1. Re-visit, re-evaluate and re-create the values of your work.

Why do you do what you do? What turns you on about it? What lights you up about it? Why are you doing this work? What will be that "F++k YES" quality for people to connect with your message? If you are solid in your values for why you do what you do, so will others. Clients/customers will find you easier, and employees will be more inclined to love working for your mission.

#2. Provide lots of value and don't put your eggs in one basket.

How do potential clients or employees find you? How do they know you have a service to provide or a job opportunity to share? Of course the platform choice may be completely different depending on who you are attracting (client or employee) but your soul mate people need to find you, see you and like you to want to work with you or for you.

Social media, Pinterest, blogs, newsletters and podcasts are a great way to share your skills for a potential client. Depending on what kind of job you have available, you can post to social media, LinkedIn or a job search engine. Often, a potential employee is already in your community, so don't forget to let people know you are searching for someone.

I highly recommend not using just one platform. If you are attracting in a new client and sharing your work, be sure to do so across the platforms of your choice. For example, my platforms of choice are Instagram, Pinterest, E-mail and soon will be a podcast. I know people who rock the in person networking scene. Depending on what kind of employee I am searching for I might use LinkedIn or Facebook.

#3. Clean up your energetics.

I believe that energetic frequency plays a huge role when it comes to the people who work with you or for you. If you are murky in your energy because you aren't sure what you want, or you've been burned in the past but you don't know how to not get burned again, your energy will dictate how things will go.

Affirm what you are available for and not available for. Write it down. Be as clear as you can possibly be. While you are at it, make sure you are clear on your boundaries and policies too.

#4. Have a solid step system for how people can work with you and for you.

There is no such thing as being too clear, and I believe it helps to have a system in place for how people go about working with you or for you. How do they apply? How do they let you know they are interested in working with you or for you? How do they pay you? How do you pay them? What contracts need to be signed? What are you expectations?

Have a clear onboarding system, a detailed contract and an easy way for the person to be a part of your world.

#5. Be impeccable with your word.

If part of your business model is to conduct conversations in your Facebook or Instagram direct messages, make sure you respond to every message from a potential or current client. Even if you feel like the client might not be fully ready for your work right now, they might some day, and if you have ignored them in your DMs, they likely won't invest a dollar in your offers in the future.

This is huge pet peeve of mine. To be clear, I am not talking about the spammy messages where you know someone is selling something and you could care less, I am talking about potential clients, customers or employees. People buy from people. People buy into people's missions. And, if you are ignoring their messages, they won't feel seen or heard.

If the DMs overwhelm you, turn them off. You don't have to use Facebook or Instagram DMs as part of your business model. And, if you are overwhelmed with messages, but you want to use the DMs and you want some structure to how you use them, either hire someone to respond daily to your messages, or have a blanket statement that you use to send potential clients/customers to your website or to email you.

People are watching you. They want to validate their reason for buying into your values. If you don't give them clear boundaries around how to communicate with you, or you are ignoring them because you are overwhelmed, you are leaving money on the table. I guarantee it.

#6. Bonus! Be super solid with yourself, your values, your mission and what you desire.

It can be hard to be fully solid in all of the above, but I believe when you are there is less opportunity for things to get muddled. Plus, anything you decide now can be changed later. It's not all written in stone, as my mama likes to say.

When you are solid within yourself about your values, systems and boundaries, people have less of an opportunity to get caught up in the unknown. There's less opportunity for murkiness and more space for the right people to find you and be soul mate clients or employees.

So which one of these is aligning the most with you right now?

Until next time, be amazing and do fabulous things.

Love, Katherine

PS. If you'd love to have articles like this sent directly to your email inbox, you can subscribe to my love letters HERE.

Katherine Phifer









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